Wishpond?is launching a set of eight new apps that bring the startup's social marketing campaigns to Twitter. The apps allow businesses to promoted different contests and offers from the Twitter account, such as Photo and Caption contests. I talked to CEO?Ali Tajsekandar about the new tools, and it sounds like one of the biggest selling points is the way tehc ontests seem like a natural extension of a business' Twitter account. Normally, if you're promoting a contest or offer on Twitter, your followers would have to follow a link to an outside website, which?Tajsekandar said can be a jarring experience.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/wUUptk4kc3Q/
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